Goal Room
Goal 50
Draft
Rookie Ladder Lab
A rookie-focused page combining production, role, efficiency, impact models, draft context, and recent form.
User job
Track rookie seasons with enough context to separate opportunity, role, and actual impact.
Source stack
NBA stats + DraftBallr data + game logs + rankings
player_stats01
draft seasons02
stat_rankings03
nbagamelog04
Proposed route
/rookies/ladder-lab
Route
50
goal catalog page
Hooks
4
source touchpoints
Mode
Draft
beta-scoped lab
01
Rookie board
Eligible rookies are ranked by role-adjusted production, minutes, efficiency, and impact.
02
Context drawer
Draft slot, comp context, team role, and recent game spikes explain each row.
03
Trend cards
Last 5/10/20 games show whether a rookie is climbing or fading.